Sho Collins

About me

I turn early ideas into sleek, high-converting digital experiences, helping startups and founders turn ambitious concepts into products people actually want to use. With a decade of experience across the full product lifecycle, I work from strategy and direction through prototyping, design, and shipping, whether it’s an MVP, website, or dashboard. I bring structure and clarity to complex ideas, using modern design tools and AI, including Claude and OpenAI Codex, to refine prototypes and bridge the gap between concept and a polished, working product.

Recent Projects.

AIOSEO, 4.5 years of shaping search.

WordPress's most-used SEO plugin, product, marketing, design system, and two sub-brand refreshes.

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